July 30th 2019

Stub It Out With The AOP

July witnessed the launch of a new campaign by the Association of Optometrists (AOP) called ‘Stub It Out’ with the goal of helping smokers to quit highlighting the impact that it has on eye health.

According to a recent survey by the AOP as part of the annual Voice of Optometry panel, 96% of all optometrists surveyed said that they examine a patient every month who has eye disease that they believe is the result of smoking. Indeed, education regarding the connection between eye issues related to smoking is low with only 18% of the public recognising the link between the two. This is compared to 76% who link cancer and smoking; 66% who link it with heart disease and 64% who recognise the connection between bronchitis and smoking.

The campaign launched on the 2nd of July aims to draw attention to the startling statics and connection between many eye issues and smoking. Optometrist and AOP Head of Clinical and Regulatory, Henry Leonard said: ‘Smokers are up to four times more likely to develop age-related macular degeneration – the leading cause of sight loss in the UK and twice as likely to develop conditions which can lead to glaucoma and cataracts. There are of course numerous health reasons to stop smoking but we hope that highlighting these additional risks will give many smokers who are considering quitting, that last little push.’

An outdoor advertising campaign will be rolled out in areas that have some of the highest levels of smoking in the UK including London, Glasgow and Manchester. For more information on Stub It Out visit: http://www.aop.org.uk/advice-and-support/for-patients/stub-it-out

June 8th 2022

Complaints for Continuous Improvements

Whilst they may not seem remotely positive at first glance, complaints provide optical practices with valuable customer feedback.
June 6th 2022

Keeping Your Eyes Healthy In The Summer

In today’s blog we share 8 tips on keeping your eyes safe during this sunnier time of year.
May 26th 2022

What is Mediation and What Isn’t Mediation?

One of the biggest challenges that we face is awareness of our service and what mediation can do for those involved with a complaint. In today’s article, we examine what mediation is and isn’t.